Graphic & Print Design
Design dictates perception. Every brand you know and love has invested in exuding the personality that properly represents their image. Through a unique and collaborative brand design process, we fuse strategy and graphic design to create a clear message and increase the perceived value of your brand. Becoming iconic can happen because of a variety of reasons, but the one common thread for all successful iconic brands is consistency.
“Design creates culture. Culture shapes values. Values determine the future.”
-Robert L. Peters
Ranked among the top graphic design companies of Missouri, The Evoke Group provides a consistent message and a bold visual identity throughout all media utilized within your marketing strategy. Each of our graphic design projects is approached by a well-rounded team to combine both strategic decision making and compelling visual design. A design agency providing a diverse team is almost always more effective than a single designer when it comes to the end product.
Print Ready Assets
Not to be confused with printing, print design is simply graphic design for an asset that is meant to take a physical, printed form rather than just digital. Having print assets that coincide with the visual identity of your brand is a great way to increase brand awareness. The types of assets will depend on the business itself, but each one should be equal parts functional and aesthetically pleasing. Some common print assets include:
Business cards are important elements of a brand’s identity and contain important contact information. Anyone who has been without them at a networking event knows how useful they can be.
Business fliers are a cost-effective form of print advertising. Effective design is of the utmost importance when creating a flyer, as its main job is to grab attention and successfully deliver a message.
Brochures are very popular forms of print advertising and can be used to present various topics of interest to your audience. A well-designed brochure can be a great leave behind after a meeting.
Well-designed graphics and online content go far beyond your website. The list of platforms we use to communicate as businesses and consumers continue to grow and the key to increasing brand awareness and making those touchpoints count is with consistency in your message and design. Some common digital assets include:
An educational eBook can be useful in an email campaign or as a lead magnet on a landing page of your website. This asset should be designed in a way that looks professional and appealing to download.
E-newsletters are a great way to maintain contact with your customers, as well as top of mind awareness for your brand. Use a well-designed newsletter to send company updates or promote a new product.
Social Media Graphics
It’s not enough to just publish content on social media. The top companies use design to create compelling graphics that cut through the noise of the content feed and captivate the attention of their audience.
Custom Design Skills
Vector graphics, logo design, scalable assets
Flyers, presentations, eBooks, brochures
Raster graphics, photo editing, mockups
Custom web styles, layouts, variations
Automated email funnels, newsletters
Custom websites, blogs, eCommerce