Full-stack Design Agency

What is Design?
You’ll know it when you see it.

What is Design?
You’ll know it when you see it.

Design Matters

The first impression someone gets of your brand doesn’t always come from you. Once a potential customer has decided to call you, they’ve already seen your business card, website, advertisement or a combination of these. With all the options out there, you have to wonder how many people didn’t like what they saw and chose not to call. Research shows an impression is formed about a business in a number of seconds, and once formed it is unlikely to change.

“The alternative to good design is always bad design. There is no such thing as no design.”
-Adam Judge

If you’re thinking that your customers don’t care about design and that your business is an exception, you’re sadly mistaken, my friend. Effective design applies to more than single visual elements, and can even influence subconsciously. It’s not just about how it looks, but how it works.

Design for Marketing

Branding & Logo Design

A brand’s visual identity communicates personality, emotion, and tone, all without saying a word

Website Design

A website acts as the foundation for an overall online presence. Does yours need a makeover?

Print & Graphic Design

Perception and recall of a brand depends on the visual consistency across all brand materials

Creativity Wins Business

Effective design has just as much to do with functionality as it does with aesthetic. It is more than making something look “pretty”, and shouldn’t be undervalued. Design controls major aspects of the brand strategy including the user experience and overall brand message. When strategies of the brand strategy work as a whole, the business thrives. And looking good never hurt anybody either.

“Good design is good business.” -Thomas J. Watson

Benefits of Quality Design:

01

Establish
Brand Recall

04

Increase
Retention

02

Attract
Attention

05

Outshine
Competition

03

Boost Value
Perception

06

Improve
Staff Morale

Consistency = Credibility

Imagine the town you live in becomes home to a talented new band. You attend shows and become a fan of this band, and suddenly they change their name. You ask around and find out their new identity, only for them to change it again one week later. This group is becoming harder to follow, and the band’s reputation seems flighty and undependable. Use of inconsistent or erratic design has the same effect, only your customers may not be trying as hard to find you.

People trust what they know.

Exhibiting a harmonious style throughout your brand’s social media profiles, website and physical location makes people feel more comfortable with your brand and increases brand loyalty.

Creativity Wins Business

Effective design has just as much to do with functionality as it does with aesthetic. It is more than making something look “pretty”, and shouldn’t be undervalued. Design controls major aspects of the brand strategy including the user experience and overall brand message. When strategies of the brand strategy work as a whole, the business thrives. And looking good never hurt anybody either.

“Good design is good business.”
-Thomas J. Watson

Benefits of Quality Design:

01

Establish Brand Recall

02

Attract Attention

03

Boost Value Perception

04

Increase Retention

05

Outshine Competition

06

Improve Staff Morale

consistency = Credibility

Imagine the town you live in becomes home to a talented new band. You attend shows and become a fan of this band, and suddenly they change their name. You ask around and find out their new identity, only for them to change it again one week later. This group is becoming harder to follow, and the band’s reputation seems flighty and undependable. Use of inconsistent or erratic design has the same effect, only your customers may not be trying as hard to find you.

People trust what they know.

Exhibiting a harmonious style throughout your brand’s social media profiles, website and physical location makes people feel more comfortable with your brand and increases brand loyalty.

Custom Design Skills

Ai

Adobe Illustrator

Vector graphics, logo design, scalable assets

Id

Adobe InDesign

Flyers, presentations, eBooks, brochures

Ps

Adobe Photoshop

Raster graphics, photo editing, mockups

{}

CSS Code

Custom web styles, layouts, variations

MC

MailChimp

Automated email funnels, newsletters

WP

WordPress

Custom websites, blogs, eCommerce

The Evoke Group - Columbia, MO

505 Fay St. #204

Columbia, MO 65201

(573) 303-5476

The Evoke Group - Denver, CO

1415 Park Ave. W 2nd Floor

Denver, CO 80205

(720) 619-4232

©2024 The Evoke Group, LLC. All Rights Reserved.
The Evoke Group - Columbia, MO
505 Fay St. #204
Columbia, MO 65201

(573) 303-5476

The Evoke Group - Denver, CO
1415 Park Ave. W 2nd Floor
Denver, CO 80205

(720) 619-4232

©2024 The Evoke Group, LLC. All Rights Reserved.