by theevokegroup | Mar 15, 2023 | Content Marketing, Industry News, Video Production
What the hell is OTT (Over-the-Top Content) and why should I care?! Introduction The world is a-changin’ and it isn’t slowing down any time soon. We live in an age where the traditional TV ad spend has decreased by 50% since 2015; according to eMarketer, millennials... 
by theevokegroup | Nov 25, 2020 | Culture, Industry News, Video Production
The Evoke Group is proud to announce we have won a Regional Emmy® for the category of “Magazine Program”! In partnership with Missouri Life Magazine, we produced Season 5 of Missouri Life TV – a travel TV show, featuring the people, places and communities that... 
by Adam Weber | Jul 16, 2020 | Industry News
Digital Marketing During COVID-19 As we have all become well aware, COVID-19 is affecting businesses everywhere. Unfortunately, this is only the beginning of what we’ll experience. The long term effects may continue to play out over the next 9-12 months, not to... 
by theevokegroup | May 11, 2020 | Industry News, Search Engine Marketing
Boost Your Retail Sales with Free Google Product Ads COVID-19 is bringing unprecedented times for business owners around the globe. In the US, our unemployment rate is steadily rising each week since the start of Stay At Home Orders. As a response, Google is allowing... by Tara Weber | Jul 25, 2019 | Industry News
How to Identify a Good Marketing Agency How to identify a good marketing agency Whether you’re a Fortune 500 company or a start-up struggling to make it through your first year, odds are, multiple marketing agencies approach you regularly. You may not be ready...