Checking on your brand health is vital for staying relevant and profitable. Your brand is essentially your business’s personality. Sometimes even the most well-known brands have become outdated, or they no longer meet the standards of their target audience. Rebranding...
Rebrand Announcement New Brand, Who Dis? Today, we reveal a new look for The Evoke Group complete with a brand-spankin’ new logo. This major rebranding reflects our agency’s evolution into a full-service digital marketing company. Original Brand At The...
The perceived value of a brand is equally as important as the legitimacy of the work it provides. Visual identity is everything. It is the first thing people see and remember. That is why a Brand Style Guide is an important tool when building your brand identity. ...
A good graphic designer might make logo design look easy. A good graphic designer, however, knows that logo design is anything but. As marketing and branding techniques become more sophisticated and continue to evolve at lighting speed, modern logo design becomes an...