Social media isn’t going away anytime soon, so go ahead and join the millions of other businesses that utilize social media marketing if you haven’t already. Social media networks are more popular than ever and are used by many companies as a tool for...
What is Social Capital? Social capital refers to “the interpersonal relationships, institutions, and other social assets of a society or group that can be used to gain an advantage.” The term is used mostly in terms of political movements or social studies. However,...
The question is no longer whether or not your business should be on social media (all businesses should), but rather which social media network is right for your business. If you aren’t using the right social media networks to your advantage, you could be missing out...
There are 1.2 billion unique Facebook users and that figure only continues to rise. Facebook offers advertisers the opportunity to tap into audiences of unprecedented size and scope. However, sifting through those 1.2 billion users can be an understandably daunting...
Facebook has revealed a new and improved method for showcasing your facebook page on websites called the Page Plugin. While it has many visual and interface improvements over the older “like box” many site owners may be unaware that they have...
