In today’s fast-paced digital age, video content is king. While videos have been popular for many years, the rise of social media platforms has made them an essential part of any digital marketing strategy. However, with so much video content available, how can...
Corporate video production can be an effective way to promote your brand or business, connect with your audience, and drive growth. But with such potential comes a common concern: is corporate video expensive? The truth is, the cost of corporate video production can...
Video is a powerful tool for businesses of all sizes to connect with their customers, showcase their products or services, and establish their brand. However, creating high-quality video content can be a daunting task, especially for business owners who are unfamiliar...
In today’s world of digital marketing, it’s no longer enough to rely on text-heavy content and static images to convey your brand’s message. As the attention span of consumers continues to dwindle, businesses need to find new and innovative ways to...
What the hell is OTT (Over-the-Top Content) and why should I care?! Introduction The world is a-changin’ and it isn’t slowing down any time soon. We live in an age where the traditional TV ad spend has decreased by 50% since 2015; according to eMarketer, millennials...
Introduction With video, you can communicate your brand story in a way that consumers will actually enjoy and remember. In this guide, I’ll share my tips for planning your own video marketing strategy—starting with setting goals and defining your audience. Step...
